Medely needed a memorable way to turn outbound attention into booked meetings. RevSend helped package a branded treat, handwritten note, and QR-code reward flow into one trackable send.
Recipients scanned, chose their reward, and Medely’s team got real-time delivery and scan alerts so follow-up landed at the right moment.
Meetings booked from a single send
New pipeline opportunities created
Meeting conversion rate across 120 recipients
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You all have been amazing to work with. We love having the RevSend partnership.
Michelle Xu, Demand Generation Manager, Medely
Objective
One gift, built to be opened
Medely set out to break through the noise with a gifting moment that felt personal, premium, and impossible to ignore, then turn that attention into booked meetings and real pipeline. They needed a partner who could:
Lead with a standout, on-brand physical gift that stops people in their tracks
Pair it with a handwritten note and a single QR code recipients could scan to redeem
Give recipients real choice across four rewards: an Amazon gift card, a charity gift card, a Kiehl’s body spa set, or three bottles of California wine
Keep the team in the loop with real-time alerts on every delivery and every scan, so follow-up happened at the perfect moment
Reach 120 recipients without sacrificing the personal touch that makes gifting work
The Results
10 meetings, 3 opportunities, one unforgettable gift
The campaign turned a thoughtful gift into a measurable win:
10 meetings booked: A single send put 10 qualified conversations on the calendar, an 8.3% meeting rate that runs several times higher than typical cold outreach
3 new opportunities created: Those meetings turned into 3 real pipeline opportunities, proving a gifting moment can move revenue, not just earn goodwill
Perfectly timed follow-up: Real-time delivery and scan alerts told the team exactly when each recipient engaged, so outreach happened in the moment, not days later
A gift worth talking about: Custom-branded treats and a handwritten note broke through the wall of generic packages and earned genuine attention
Choice that resonated: Letting recipients pick their own reward, from a gift card to wine to a spa set, made every gift feel personal and respected
Physical meets digital: One QR code bridged the tangible and the digital, turning a delivered box into a tracked, redeemable, conversation-starting touchpoint